DAAP Works Booth for Wuyi Rock Tea
- Dear Meiyu
I loved to learn about your culture! I found your project very personal because it's related to your hometown. Your exploration in the packaging provided an insight into Wuyi Rock Tea’s history and relevance to cultural experiences.
Sincerely,
Dr. Tea
Key Points: Personal, Hometown, History, Cultural Experiences
2. Dear Meiyu,
I love tea. Your use of color palette and typography was super unique! At Daap Works, I was drawn to your packaging design because it was interactive! Nobody else used materials as well considered as you. Now I’m going to try this tea from Churchill’s!
Sincerely,
Tea lover Jon :P
Key Points: Interactive, Materials, Purchase the tea from Churchill's Tea
3. Dear Meiyu,
I enjoyed tasting the tea sample that you had at your booth! The booth creates a cultural experience that I recognized as personal to you. I thought your use of clever systems really elevated the message you are conveying.
Sincerely
your team ❤
Key Points: Tea Sample, Cultural Experiences, Message
My DAAP Work booth will show the luxury and interactive tea packaging so people can interact with it to have a cultural experience in terms of learning about the history of Wuyi Rock Tea, which makes them want to buy this tea from Churchills tea shop. The interaction could be a living label to scan or something else to reflect the tea story. Therefore they can learn about where the tea from and why it’s called Wuyi Rock Tea(Nestled in and around the cliffs of a nature preserve — Wuyi Mountain) because most people don’t know about the name. I also want to provide tea samples so they know what the tea tastes like and would like to buy the product. Lastly, there will be a poster talking about my project so people can understand the purpose behind my work and why it’s important.